Display carton



DISPLAY CARTON Filed Oct. 7, 1938 ATTORNEYQS.

Patented Oct. 15, 1940 AUlliffll) N S'lTllSr PATENT l OFF ICE DISPLAYCARTON william Hgou. lviiliaukeewisf Application-october 7,1938,senaiNmz'es-,vvo' A 1.0mm. (orma-45) This invention relates to"improvements in display cartons and more particularly to cartonsadapted for the transportation and display of bakery products.

It is a general object of the present invention to provide a displaycarton so formed as to provide a series ofangularly disposed shelves onwhich the product. is adapted to be supported, said shelves being soarranged as to minimize the length of the carton required to accommodatea predetermined number of articles while providing for eifectve displaythereof.

A further object of the invention is to provide a carton as abovedescribed in which articles such as doughnuts may be supported on aseries of shelves with the doughnuts on one shelf entirely out ofcontact with the doughnuts on an adjacent shelf.

A further object of the invention is to provide a carton as abovedescribed wherein there is a minimum amount of contact between thearticle and the carton.

A still further object of the invention is to provide a display cartonas above described wherein the angular shelves are so proportioned withrespect to the height of the sides of the carton and with respect to thesize of the article that said article may project above the upper edgesof the sides of the carton to provide for eifective display of theentire upper face of each article in the carbon, the carton beingpreferably enclosed by transparent material adapted to extend over theprojecting portions of the product.

A further object of the invention is to provide a display carton forbakery products capable of leaving a deposit on material which theycontact wherein the product is entirely supported by a supporting memberwhich is treated to resist absorption of the deposit from the product,the rest of the carton being formed of untreated material wherebyeconomy in manufacture results.

A further object of the invention is a display carton wherein the angleof the shelves and the angle of the connecting part between shelves issuch as to provide for most effective separation of the product on oneshelf from the product on an adjacent shelf and for most effectivedisplay of the product.

With the above and other objects in view, the invention consists of animproved display carton and all its parts and combinations as set forthin the claim and all equivalents thereof.

1n the accompanying drawing illustrating one complete embodiment of thepreferred form of the invention in which the same reference numeralsdesignate thelgsame parts in all of 'the views:` l

Fig. 1 is a prospective view of the improved carton with the transparentwrapper removed and showing doughnuts supported therein;

Fig.' I2 is a' sectional view taken on line 2-2 of Fig.' 1- showingthe'outer transparent wrapper covering the box; and

Fig. 3 is a plan view of the scored material for forming the supportingmember before said member is bent on the lines of scoring.

Referring more particularly to the drawing,

lthe numeral 5 designates an outer carton `formed gated sheet ofcardboard or like material scored along parallel lines as shown in Fig.3. These lines of scoring form a plurality of supporting sections Iconnected by parts II which are of less length than the supportingsections I0. At least one face of the supporting member is waxed orotherwise treated to render the material resistant to the absorption ofgrease or other deposit from a bakery product. The walls of the cartonproper may be formed of less expensive untreated material because of thefact that the product only has very limited contact with points on theside walls 6.

'I'he supporting member is' folded on the lines of scoring and insertedin the carton in the-manedges of the sides as is clearly shown in Fig.2.

The lower ends of the doughnuts have only point contact as at I4 withthe vertically extending parts II and the doughnuts on the same shelfhave only point contact with one another and with the side walls of thecarton. The connecting parts II are formed of slightly greater heightthan the thickness of the product so that the portionsA I5 of theproduct which project beyond the upper ends of the shelves I0 will bemaintained out of contact with the lower portions of the product on thenext shelf to the rear. It is to be noted that this overlap of theproduct onone shelf with respect to the product on an adjacent shelfcuts down the length of the carton. It is also to be noted, however,that the upper face of each article is completely exposed to view toprovide for very eiective display.

When the doughnuts or other bakery products are inserted in the carton,the carton may be sealed by a transparent wrapper I6 formed ofregenerated cellulosc or other material which is transparent and capableof forming an airtight, moisture-proof enclosure. This wrapper I6 mayextend entirely around the carton and over the projecting portions I5 ofthe doughnuts and it is to be noted that due to the particular shelfformation the product projects uniformly from the box so that a neatiinal Wrapping may be effected.

It is not essential that a carton having bottom or end walls beemployed. These may be omitted and the side wall 6 may be suitablyconnected to the side edges of the assembled supporting member. Variousother changes and modifications may be made Without departing from the`spirit of the invention and all of such changes are contemplated as maycome Within the scope of the claim.

What I claim is:

A bakery display package or the like comprising a 'carton having sideand end walls, a supporting member confined Within said side and endwalls and formed of material bent along parallel lines to provide aseries of angularshelves, the upper edge of said shelf being connectedby an upright part which is shorter than the shelves with the lower edgeof an adjacent angular shelf, a plurality of bakery products supportedon said angular shelves, said bakery products being of such size withrespect to the width of the angular shelves as to have portions projectbeyond and -above the upper edges of the angular shelves when oppositeportions of the product are contactng the upright parts of thesupporting member, the upper. edges of the sides of the carton Y beingabove the -upper edges of the shelves and below the uppermost projectingparts of the product to eifectively support the product While pro-Viding for maximum display thereof, and a transparent wrapper vcoveringsaid carton and extending over and bearing against the projectingportions of the product to maintain the lower portions of the product inwedged engagement between the angular and upright portions of thesupporting member.

' WILLIAM H. IGOU.

